Theirs a lot to learn about international business, Like whirlpool CEO David Whitwam learned that operating in more then one county can be hard. First you must research on the cuntirs cultural differences that way you can develop an awareness of cultural differences and obtain information about the culture to avoid making a mistake. Try to gather as much information a possible, like how each culture negotiate and whats the right attire for a business meeting.If a company does all the right research ahead of time it would help it understand there costumers better which would help sells a lot more. By reading about whirlpool international problems helps me realize the differences in world markets and it teaches me all the requirement that are need just to get started in the international trade. I also learned that learning about other culture is not the only thing a company has to worry about the money trade is also a big problem. The money value goes up and down everyday so a company must learn how to budget the profits from other countries so they wont became losses. ...