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JOB HUNTING SUCCESS DEPENDS 70% ON MARKETING AND INTERVIEWING AND 30% ON BACKGROUND AND ABILITY. THE FIRST KEY TO BECOMING GREAT AT INTERVIEWING IS TO KNOW HOW TO BUILD PERSONAL CHEMISTRY. Interviewing is a selling situation. It involves the exchange of information and building of personal chemistry. Its not only what you say thats important but how you say it. There are seven key things you can do to build a positive rapport.Research can help build chemistryThe first step for building a rapport is to research the company in advance. If youve ever met someone who knew a lot about you, it kind of takes you by surprise, doesnt it? It is a great way to make a positive first impression.A friend of mine, has built a consulting business on the fact that he does research ahead of time. His clients tell him that he wins their business because he knows a lot more about them than anyone else. So make it your business to know as much as you can about the company, the industry, and if possible, about the person you will be meeting. With a simple phone call ahead of time, you can get job descriptions, organizational charts and brochures. Study, be prepared, have confidence and be able to build better chemistry during your interview.Build chemistry with the front office staffAbout two-thirds of executives say that their secretaries opinions influence them.Be attentive to the secretary and others who work up front. You may find, that when you go out of your way to be respectful to them, they will often go out of their way to help you.Build chemistry with your attitude and imagePeople silently react to the image you project, your posture and body language, the things you say about any subject at all, and the way you answer questions. Consider the kind of image you project. Each of us is continually projecting some kind of image. It isnt just physical image or dress either, although your appearance speaks before you say a word. It is...

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