Client/Server computing has become the model for new information architecture. This technology will take enterprise wide computing into the 21st century. Computing power has rapidly become distributed and interconnected throughout many organizations through networks of all types of computers. Networked computer systems are taking the form of client/server computing. With client/server computing, end users can handle a broad range of information processing tasks. This included data entry, inquiry response, updating databases, and providing decision support.How do the client/server systems at Helene Curtis illustrate the benefits of client/server computing? The client/server system allows the sales reps the ability to tap into the database to retrieve data about product sales and promotions. The reps cans tap into the systems with their palmpads. The palmpad are hand held computers linking the reps to the company's database system. With the information retrieved, the reps can give store managers fact based advice on products, promotions, and fill orders. The immediate feedback informs the reps where and which products are selling best and the promotion used to sell. The palmpad is way to maintain good relations with retailers, who pass the service to the customers. " Client/Server computing allows many users to share common data resources, including files and databases as well as computer storage and printers. Sharing data and information eliminates the need for personal management of data and/or peripheral devices. Finally, client/server computing allows the integration of geographically distributed users and computing resources into a cohesive computer and communication environment (Senn, 1995, p. 404)."The palmpads let the field sales reps visit, on average, one more store a day. How might this be a competitive advantage for Helene Curtis? Retailers require and expect special services from manufacturers. The palmpad ...
