How To Win Friends and Influence people How to Win Friends & Influence People, by Dale Carnegie This book was written in 1936 by Dale Carnegie. Some of the terms and vocabulary used are dated but the advice and information can still be used today. It deals with communication with others and the need for all parties to be able to perceive the objective from the others' viewpoint. The perspective of the book is from a position of power or management but it can be useful to anyone that reads it. While this book is useful, it should be remembered it was written during a time when the people in the workforce had a very strong protestant work ethic socialized into them. The book is divided into four parts, and they are: Fundamental Techniques in Handling People. The next section is called: Six Ways to Make People Like You. The third chapter is titled: How to Win People to Your Way of Thinking. The final segment is called: Be a Leader: How to Change People Without Giving Offense or Arousing Resentment. The titles to the sections are somewhat blunt and imply manipulation instead of understanding or compromise but the book stresses seeing things from the viewpoint of others and resolving conflict in mutually acceptable ways. The emphasis of the book is teaching the skills necessary to use the collaborating conflict style and behavior modification. The first section, Fundamental Techniques in Handling People, has three principles. 1) Don't criticize, condemn or complain; this is the most difficult one to manage. 2) Give honest, sincere appreciation. Everyone has some positive traits. 3) Arouse in the other person a desire to please. Using these principles promote the ability for the individuals to have an open, honest conversation. This in turn creates a positive atmosphere for conflict resolution. The six principles of the second segment are, Six Ways to Make People Like You, 1) Be sincerely interested in other people. 2) Smile at people. 3) ...